Website maintenance is the act of regularly checking your website for issues and mistakes and keeping it updated and relevant to visitors or customers. Customers are the number one reason a website should be maintained and updated on a regular basis.

A healthy website will keep the visitors or customers interesting for a long time. It won’t create dead-ends like page errors or broken links. It is important to keep the website up to date with all that is happening around your business or organization and have fresh content. If you update your content more often search engines will consider your website “a live” and crawl it more often, which will ensure better position in search results.